
Global brands.
Regional growth.
SGC International partners with beauty and wellness brands worldwide to build considered market entry in the UAE and a pathway to wider GCC growth.
A distribution partner built for your region.
SGC combines direct commercial ownership with coordinated regulatory, logistics and marketing expertise to move brands from opportunity to market.
Commercial alignment
We assess portfolio fit, positioning, pricing and launch priorities with your team.
Import & distribution
We purchase approved products and coordinate compliant import, storage and fulfilment.
Market development
We shape channel plans, localize the offer and support considered regional growth.
Partnership stewardship
We review performance with the brand and align investment with market response.

Our partnership process
01 Review
We understand your brand, objectives and priority market.
02 Align
We agree commercial terms, priorities and a practical roadmap.
03 Prepare
We coordinate documentation, approvals and logistics planning.
04 Launch
We activate an agreed UAE launch through priority channels.
05 Grow
We review performance and consider selective GCC expansion.
Focused categories. Considered markets.
We work with beauty and non-ingestible wellness propositions where thoughtful positioning, channel fit and long-term partnership can create value.
Categories
- Skincare
- Cosmetics & makeup
- Hair care
- Personal care
- Perfume
- Non-ingestible wellness
Markets considered
- United Arab Emirates
- Saudi Arabia
- Kuwait
- Qatar
- Bahrain
- Oman
Let’s explore the right market together.
Tell us about your brand. Our team will review the fit before requesting the commercial documents needed for a deeper conversation.
